Ducati to finally open showrooms in India starting off with Mumbai
Written on January 21, 2009 – 9:19 am | by BikersUnite
Ducati after it’s entry in India 7 months ago will finally open it’s showrooms in India. It’s first showroom is expected to open in Mumbai in the third quarter with a possibility of more showrooms by next year.
Ducati 1098R
“We want to have one showroom in every metro,” Precision Motor CEO Ashish Chordia told reporters. Precision Motor is the distributor of Ducati in India. In 2008, Ducati sold 45,000 bikes globally and it has been a good year for it, Ducati’s CEO and President Gabriele Del Torchio said. “India will not be a major market for Ducati now. But it will be five years from now,” he said.
Multiple showrooms currently seem a distant possibility in India where total Ducati sales for 2008 were in low single digits with most bikes picked as displays units especially on account of a extremely high pricing for the Indian market which was totally disconnected from the Indian market. The scenario will hopefully change in 2009 especially if the pricing is brought down to more saner levels especially when a R1 or a Hayabusa is available at half the price of a comparative Ducati 1098/1198.
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Tags: ducati